Your three free classes
Start with Class 1. It’s under 12 minutes.
A franchise agreement often runs ten years. These three short classes show you how to evaluate one before you sign, from someone who spent more than four decades on the franchisor’s side of the table.
- Founder since 1978
- Franchisor for 40+ years
- 26 franchise owners on the 2024 Inc. 5000
- Served on the IFA board
You’re not indecisive. You have no criteria.
Why more research never made you feel ready, and what a real decision criterion looks like once you start using one.
NextClass 2: The brand is not the business · 13 minThe brand is not the business.
How to see the business behind the brand, including the owner’s typical day and the cost that never goes away. And why some of the most popular brands are the hardest to own.
NextClass 3: What you sign today, you live with for ten years · 16 minWhat you sign today, you live with for ten years.
The part almost nobody teaches: renewal, resale, exit and succession, and the questions to ask before you sign an agreement that runs a decade.
After the classesOne Zoom call with Greg, for one person
After the classes
Greg will take one Zoom call with one person from this group.
One person, one call, about the franchise or business they’re considering. No cost, and nothing to sell. He’ll choose from the people who watched all three classes. The details arrive by email.
Who is teaching
Greg Muzzillo founded a company in 1978 and built it into one of the largest franchise systems in the promotional products industry. He has been a franchisor for more than four decades and served on the board of the International Franchise Association. In 2024, 26 businesses from his franchise network made the Inc. 5000 list of America’s fastest-growing private companies.